For information of future searches:
The sykes-pickavant repair kit has:
Screw follower and seal 11.95mm - which are correct for this use. (Follower I took out was 11.85)
However main seal in kit is 22.1mm.
The coxhead puller has a 28.5mm or more correctly 1 1/8” for the main seal.
I visited my local brake specialist and the found in old “spares” box under counter a 1 1/8 Holden brake cylinder seal which they gave me

This did not have a thick enough lip to fit snuggly on the main follower (should have inner of 21.2mm, this was a bit larger). So I fitted a small o ring stretched over the follower and then super glued to seal to hold in place while fitting. Ugly but did the job if this does not work long term will look for a better fit seal.
The repair kit comes with grease (petroleum jelly) that you melt to fit. I had an accident in this process - so have used Vaseline. (Doesn’t need much)
Outcome the puller is now functioning in pushing out the ram which it did not before.
It doesn’t seem to want to retract by itself but does with coercion. (Spring in repair kit does not look powerful enough and retained original)
On first attempt on flywheel some grease pushing past the filling plug - so will tighten that further.
Otherwise did tighten up and is applying pressure to the flywheel but is a problem one and not popped yet.